Coming Soon: SPORT Alcohol PPW Media Campaign

Coming Soon: SPORT Alcohol PPW Media Campaign

The ready-to-implement SPORT Alcohol Prevention Plus Wellness Media Campaign was designed to correct myths, misconceptions, and norms about alcohol use, increase awareness of alcohol harm, media influences, provide positive youth and adult role models, enhance positive self-identity, increase youth self-regulation skills to set healthy behavior goals, and develop protective wellness lifestyles.

The content for the campaign was adapted from the evidence-based SPORT Prevention Plus Wellness motivational program for youth.

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